We work with ambitious brands that need a sharper growth system across acquisition, conversion, retention, and reporting.
Intelligence, Creativity, Yield
Three agencies. One group. Built for brands navigating the digital age.
I.C.Y. Group — Strategy · Creative · Growth
What we do
Three disciplines One approach.
Strategy
We define the strategy, map the systems, the decisions, and the data behind your growth.
Creative
We craft brand experiences and e-commerce solutions that earn attention, build trust, and move people to act.
Growth
We design and run the campaign, drive the demand, conversion, and retention engines that compound your revenue.
Our work
Selected cases.
Quooker
Ablestar
Marmot
Craftmore
Our capabilities
Expertise across every discipline.
Strategy
- Positioning
- Brand Architecture
- Identity Direction
- Tone of Voice
- Digital Roadmaps
- Channel Strategy
- Platform Selection
- Transformation
- Go-to-Market
- Audience Segmentation
- Customer Journey
- Campaign Strategy
Creative production
- Concept Development
- Art Direction
- Copywriting
- Motion & Video
Digital experience
- UI/UX Design
- Web Development
- E-commerce
- Progressive Web Apps
Growth
- Marketing Data Stacks
- Attribution
- Growth Loops
- Performance Analytics
- Paid Search & Social
- SEO
- Email & Automation
- Programmatic
Research
- Market Research
- User Research
- E-Competitive Analysis
- Dashboards
Our clients
Trusted by brands that move with intent
FAQ
Frequently Asked Questions
Get in touch